Ciunova-shuleska, Anita
Full Name
Ciunova-shuleska, Anita
Main Affiliation
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Subject
- 1 adaptive capability, brand promotional capability, e-marketing capability, brand orientation, customer performance, financial performance
- 1 Bibliography, customer engagement, tourism, hospitality
- 1 bibliometric analysis, customer engagement, keyword co-occurrence analysis, mapping
- 1 brand
- 1 brand consistency, customer loyalty performance, brand orientation, customer retention orientation, financial performance, SMEs
- 1 Brand orientation, Brand-building behavior, Brand identity, SMEs
- 1 communal incentives
- 1 content type
- 1 contribution
- 1 customer satisfaction, loyalty, price fairness, mobile service market
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Date issued
- 13 2020 - 2024
- 10 2012 - 2019
Type
Fulltext
- 13 No Fulltext
- 10 With Fulltext
Results 1-20 of 23 (Search time: 0.034 seconds).
Preview | Title | Author(s) | Issue Date | Type | |
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1 | Brand orientation, brand-building behavior, and brand identity in SMEs: An empirical evaluation | Osakwe, C.; Palamidovska-sterjadovska, Nikolina ; Mihajlov, Martin ; Ciunova-shuleska, Anita | 2020 | Journal Article | |
2 | Can Setting and users’ characteristics influence m-banking value and reuse intentions? | Prodanova, J; Ciunova shuleska, Anita ; Palamidovska sterjadovska, Nikolina | 12-Jun-2019 | Proceeding article | |
3 | Complementary Impact of Capabilities and Brand Orientation on SMBs Performance | Ciunova shuleska, Anita ; Palamidovska sterjadovska, Nikolina ; Osakwe Nedu Christian | 21-Dec-2016 | Journal Article | |
4 | DOES SOCIAL CAPITAL FOCUS DETERMINE USERS’ INTENTIONS TO LIKE, COMMENT AND SHARE LIFESTYLE BRAND-RELATED CONTENT ON SOCIAL MEDIA? | Ciunova-shuleska, Anita ; Palamidovska sterjadovska, Nikolina ; Bogoevska-gavrilova, Irena | 13-Nov-2021 | Article | |
5 | Emotions, Personality Traits and Satisfaction: Assessment and Model Development | Ciunova shuleska, Anita ; Palamidovska sterjadovska, Nikolina | 24-Oct-2018 | Proceeding article | |
6 | An empirical assessment of service quality in the context of travel agencies in the Republic of Macedonia | Ciunova-shuleska, Anita ; Palamidovska-sterjadovska, Nikolina ; Grishin, M. | 2013 | Journal Article | |
7 | Enriching m-banking perceived value to achieve reuse intention | Prodanova, Jana; Ciunova shuleska, Anita ; Palamidovska sterjadovska, Nikolina | 2-Sep-2019 | Journal Article | |
8 | The Impact of Customer Retention Orientation and Brand Orientation on Customer Loyalty and Financial performance in SMEs: Empirical Evidence from a Balkan Country | Ciunova shuleska, Anita ; Palamidovska sterjadovska, Nikolina ; Osakwe Nedu Christian; Omotoso, J | 21-Jan-2017 | Journal Article | |
9 | INCENTIVES FOR SOCIAL MEDIA USERS’ ENGAGEMENT TO DIFFERENT BRAND-RELATED CONTENT TYPES | Palamidovska sterjadovska, Nikolina ; Ciunova-shuleska, Anita | 14-Nov-2020 | Proceeding article | |
10 | An integrated model of customer loyalty in the Macedonian mobile service market | Palamidovska sterjadovska, Nikolina ; Ciunova shuleska, Anita | 15-Jun-2017 | Journal Article | |
11 | MAPPING THE STRUCTURE OF CUSTOMER ENGAGEMENT: FIFTEEN YEARS OF RESEARCH | Cvetkoska, Violeta ; Palamidovska-Sterjadovska, Nikolina ; Ciunova-shuleska, Anita ; Bogoevska-gavrilova, Irena | 11-Nov-2022 | Proceeding article | |
12 | Model of satisfaction involving affect and personality traits | Ciunova-shuleska, Anita ; Palamidovska-sterjadovska, Nikolina | 2019 | Journal Article | |
13 | Reflections on emigration aspirations from young, educated people in small Balkan countries: A qualitative analysis of reasons to leave or stay in North Macedonia | Parker, K. A.; Hester, E. B.; Geegan, S. A.; Ciunova-shuleska, Anita ; Palamidovska-sterjadovska, Nikolina ; Ivanov, B. | Jun-2022 | Journal Article | |
14 | Reflections on emigration aspirations from young, educated people in small Balkan countries: A qualitative analysis of reasons to leave or stay in North Macedonia | Parker, K. A.; Hester, E. B.; Geegan, S. A.; Ciunova-shuleska, Anita ; Palamidovska sterjadovska, Nikolina ; Ivanov, B. | 2022 | Proceeding article | |
15 | The Role of Social Capital in Contributing to Lifestyle Brand-Related Content on Social Media | Ciunova-shuleska, Anita ; Palamidovska sterjadovska, Nikolina ; Bogoevska-gavrilova, Irena | 31-May-2022 | Article | |
16 | SATISFACTION, PRICE FAIRNESS AND LOYALTY: THE CASE OF MACEDONIAN MOBILE SERVICE MARKET | Mamuchevska, Daniela ; Ciunova-shuleska, Anita ; Palamidovska-sterjadovska, Nikolina | 2017 | Proceeding article | |
17 | Service quality, customer satisfaction and loyalty: An empirical analysis of the Macedonian retail banking sector | Palamidovska sterjadovska, Nikolina ; Levkov, Nikola ; Ciunova shuleska, Anita | Oct-2020 | Proceeding article | |
18 | Ten Years of Customer Engagement Research in Tourism and Hospitality: A Bibliometric Research | Ciunova-shuleska, Anita ; Palamidovska-sterjadovska, Nikolina ; Cvetkoska, Violeta ; Bogoevska-gavrilova, Irena | Oct-2022 | Proceeding article | |
19 | To comment or not? The role of brand-related content type on social media | Ciunova-shuleska, Anita ; Palamidovska sterjadovska, Nikolina ; Bogoevska gavrilova, Irena ; Mihajlov, Martin | 2024 | Journal Article | |
20 | Understanding Monetary Policy Communication in a Small and Open Economy Under an Exchange Rate Anchor: The Case of North Macedonia | Ciunova-shuleska, Anita ; Palamidovska sterjadovska, Nikolina ; Jakimova, T.; Trenovski, Borche | 2024 | Journal Article |