Browsing "Faculty of Economics" by Subject influencer marketing, social media, credibility, purchase intention
Showing results 1 to 2 of 2
| Preview | Title | Author(s) | Issue Date | Type |
|---|---|---|---|---|
| SOURCE CREDIBILITY THEORY APPLIED TO INFLUENCER MARKETING | Bogoevska-gavrilova, Irena ; Ciunova-shuleska, Anita | 1-Jun-2022 | Proceedings | |
| SOURCE CREDIBILITY THEORY APPLIED TO INFLUENCER MARKETING | Bogoevska-gavrilova, Irena ; Ciunova-shuleska, Anita | 21-Oct-2022 | Journal Article |