Are Video Games Designed to be Addictive?

Abstract

Problematic video game behaviour has been an increasing issue in the past decade with the increase of access to the Internet, mobile phones and of course, personal computers. Cases have been reported of aggressive behaviour, isolationism, escapism and even death when it comes to compulsive playing. But at the same time, video games are a possible career since massive tournaments are held annually with large prize pools from sponsors and from other users, across various games and genres. Is this pastime activity purposefully created to be addictive, in order to form a loyal target group of users that will stick around a game no matter what, or is it an activity that is so attractive to vulnerable users that it becomes a serious addiction? Are video games to be perceived as a relaxing activity with a possible career such as football or is it something to be more associated with the usage of drugs?