Browsing "Faculty of Economics" by Subject Brand awareness, Influencer marketing, Involvement, Perceived trust, Social media
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| Preview | Title | Author(s) | Issue Date | Type |
|---|---|---|---|---|
| INCREASING CUSTOMERS’ BRAND AWARENESS WITH INFLUENCER MARKETING: A FOCUS ON INSTAGRAM | Ristevska jovanovska, Snezhana ; Bogoevska-gavrilova, Irena | 2-Dec-2021 | Article |