Analysis of User Satisfaction with the organization of Content

Abstract

This article gives an analysis how users click-streams in a web directory represented as a general categorization tree can be assessed in order to make deductions on the goals the user had when browsing and the choices the user made while trying to get to the needed information. The click-stream analysis is then used to propose an algorithm for restructuring of the categorization tree in order to optimize the structure for better navigation and easier finding of content. Based on several real-world metaphors of roaming in spaces and choosing paths, the algorithm that was based on a single user behaviour, is scaled to a general case. Finally, the articles discusses how the access logs of a web site can be used to gather info on usage patterns of the organization structure itself and how it can be improved with the help of the restructuring algorithm and the assessment of several criteria named together - user satisfaction with the organization of content.