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Authors: Kaftandzieva, Tamara
Cvetkoska, Violeta 
Keywords: financial decision-making, personal finance, young population, risk attitude, AHP
Issue Date: Dec-2020
Publisher: Creative Decision Foundation
Source: Kaftandzieva, T. and Cvetkoska, V. (2020). How young population makes personal finance decisions? Evidence from North Macedonia. In the Proceedings of the International Symposium on the Analytic Hierarchy Process: the 16 th ISAHP conference. pp. 1-4.
Conference: the 16 th ISAHP conference
Abstract: Psychological factors, among which the key factor being the risk attitude, combined with the socio–demographic factors, define the person’s behavior and activity on the financial markets, as well as the decision–making regarding personal finances. The aim of this research is to analyze the decision–making process regarding financial choices of the young population in North Macedonia and to further explain young people’s motives for the proposed decision and the conditions under which such decision was made. The research was conducted through an AHP-based questionnaire that was distributed to respondents younger than 35 years. According to the obtained results, the respondents value stability the most, hence their primary choice is investment in property and luxury goods. Young people are less inclined to invest, especially in the more complex financial instruments. That being the case, apart from the campaigns already created, further encouraging young people to make better and more informed decisions is necessary.
Appears in Collections:Faculty of Economics 02: Conference papers / Трудови од научни конференции

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