Mapping Research on AI and Consumer Purchase Intention: Bibliometric Insights (2009–2025)

Date Issued
2025-12
Author(s)
Serafimovska, Ivona
DOI
10.47063/EBTSF.2025.0035
Subjects

Artificial intelligen...

Consumer behavior

Purchase intention

Bibliometric analysis...

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0035 MAPPING RESEARCH ON AI AND CONSUMER PURCHASE INTENTION.pdf

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