ASSESSMENT OF THE DIGITAL MATURITY IN SELECTED INDUSTRIES IN THE REPUBLIC OF MACEDONIA

Date Issued
2017-12-14
Author(s)
Abstract
The goal of the paper is to assess the level of digital maturity of selected companies
in two industries (banking and retail) in the Republic of Macedonia based on defined
methodology. The results confirmed that companies in the sample fully understand the benefits
of digital transformation and strive to reach higher levels of digital maturity. Although
companies from both industries are progressing well and the overall level of digital maturity is
set between levels 3 and 4, banks are step forward reaching level 4 i.e. customer-driven while
retail companies are on transitional level.
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Digital transformatio...

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zbornik_limen_2017_final_version-pp.572-579.pdf

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