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Title: The Europеаn Construct, its Ethical Values and the Media Reality
Other Titles: Европскиот конструкт, неговите етички вредности и медиумската реалност
Authors: Donev, Dejan 
Keywords: European construct, political identity, ethical values, media reality
Issue Date: 2012
Publisher: Odsek za medijske studije, Filozofski fakultet, Novi Sad
Source: Donev D. The Europеаn Construct, its Ethical Values and the Media Reality. In: Digitalne medijske tehnologije i društveno-obrazovne promene 2. Odsek za medijske studije, Filozofski fakultet. Novi Sad, 2012: 223-233
Project: Digitalne medijske tehnologije i društveno-obrazovne promene III 47020, Ministarstvo prosvete, nauke i tehnološkog razvoja Srbije
Conference: „The bridges of media education“, Нови Сад, Србија, 16 септември 2012, Отсек за медиумски студии при Филозофскиот факултет на Универзитетот во Нови Сад
Abstract: The beginning of the new century took us into an entirely new epoch which, unfortunately, still have unresolved situation of the previous century. One of the attempts to resolve these drawbacks can be seen in the historical and political fact of the establishment of the European Union. At the same time, the establishment of EU requires a very constructive and pluriperspective analyze of the (political) identity of the Union, its moral and ethical justification base, especially through the media and their space. It is about pluriperspective moral justification of the applicability of the ethical value system that is offered by the new European identity that is trying to impost, through the media reality, the media as the (communicative) place for exchanging the knowledge of society itself. Hence, this paper deals with analysis of ethical value and viability of this new identity, moral values carry with it and offered by the same, the role of media in creating and transferring this image, because they are a major engine of shaping and reshaping the world, the life…, and the importance of journalism in the process of educating the public regarding European ethical values, because common knowledge is that public constitutes communicational, social, political and general value space, necessary for an individual life orientation of people, as well as for the collective shaping of the social and political will.
Description: Edicija Medijska istraživanja, Zbornik Digitalne medijske tehnologije i društveno-obrazovne promene 2
ISBN: 978-86-6065-147-3
Appears in Collections:Faculty of Philosophy, Collection 05: Conference papers / Трудови од научни конференции

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