Browsing by Author Omotoso, J.
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Preview | Title | Author(s) | Issue Date | Type |
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Modelling the Brand Performance of SMEs in a fast growing African economy: The complementary role of brand orientation and customer retention orientation | Osakwe, C.N; Ciunova shuleska, Anita ; Omotoso, J.; Chovancova, M. | 25-Dec-2015 | Journal Article |